Keep the Main Thing, The Main Thing

Keep the Main Thing, The Main Thing

Do you enjoy the Facebook memories feature as much as I do? Recently a memory came up for me from a time when I was really into the sport of golf… at that time I had hired a “Master PGA professional” as a coach and my handicap dropped in half. Coaching works. The picture I posted was a golf ball inside the cup with the caption: “The main thing… get the ball in the cup in the fewest strokes possible. No need to make it more complicated than that!”

The main thing… get the ball in the cup in the fewest strokes possible.

For me, I learn by analogies… how one thing is just like another. Sports, music, and theater have great analogies for business. This memory reminded me that real estate sales has one main thing too…setting appointments. The more appointments you have in your schedule each week the more successful you will be. The objective of all real estate marketing and prospecting is to create more appointments!

Every time I meet one on one with someone seeking coaching on their real estate practice, I enjoy listening to the stories of why they don’t have time to do the little things they already KNOW will make a difference.

“Mark, I don’t have time to prospect consistently; I don’t have time to eat properly during the day; I don’t have time for a date night with my partner; I don’t have time to work out.”  And the list of excuses goes on and on and on. Think about it, the most unprofitable item ever manufactured is an excuse.

So, what does any of this have to do with making more real estate appointments? You see here’s what I know, from working with peak performers and highly successful people all over the world… keystone habits matter. Some habits are more important than others. Keystone habits don’t create a direct cause-and-effect relationship, but they can spark chain reactions that help other good habits take hold. Examples would be exercising… exercising can help you eat better; family dinners can create greater bonds outside of meals; planning your days and time blocking can lead to stronger focus throughout the day.

If you don’t have time for the small things you won’t have time for the big things.

Taking action: Start by making ONE adjustment to your daily routine immediately. You KNOW what it is… write it down right now. Text it to your partner with a commitment and ask them to hold you accountable.

You might struggle a bit the first day, or the second day… yet one day you’ll master it. And then you can add the next keystone habit to your arsenal. You see it’s about keeping the main thing the main thing.

“Typically, people who exercise, start eating better and becoming more productive at work. They smoke less and show more patience with colleagues and family. They use their credit cards less frequently and say they feel less stressed. Exercise is a keystone habit that triggers widespread change.” Charles Duhigg, The Power of Habit

#WinTheDay

JP & Associates REALTORS® Opens 3rd Austin Location

JP & Associates REALTORS® Opens 3rd Austin Location

JP & Associates REALTORS® one of America’s fastest growing real estate brokerage firms opens it’s 3rd Austin location at Penn Field.

JP Piccinini, CEO and founder said, “We are excited to expand our presence in Austin, providing more opportunity for our agents and consumers to achieve the dream of homeownership.”

Penn Field was built originally in 1918 as an air base for the U.S. Army yet in recent years it has become a hub for innovative and creative Austin businesses.

Mark Johnson, COO said, “Supporting our agents and the consumers they serve with a network of physical office spaces is a foundation of our offering. When I saw Penn Field, I immediately felt it had a lot of character that blended with our corporate personality of innovation, productivity and service.”

The JPAR location is directly across from the Gibson Guitar Showroom, where you can regularly catch up with some of Austin’s many musicians. Agents have access to “We Work” style space, private offices and meeting rooms.

JP And Associates REALTORS® (JPAR) is one of the top 100 real estate brokerages in the US. A full-service transaction fee based real estate brokerage, it has been recognized as one of the top 10 fastest growing brokerages in the country by REAL TRENDS as well as also being a back to back INC5000 nominee. It operates multiple offices across Texas and is expanding nationwide offering franchising opportunities for entrepreneurial real estate professionals. Read more about JP and Associates REALTORS: http://JPAR.net

JP and Associates REALTORS® Franchising (JPAR Franchising LLC) Announced the Appointment of Frank Gay as the Chief Executive Officer Effective Immediately

JP and Associates REALTORS® Franchising (JPAR Franchising LLC) Announced the Appointment of Frank Gay as the Chief Executive Officer Effective Immediately

JP and Associates REALTORS® Franchising (JPAR Franchising LLC) announced the appointment of Frank Gay as the Chief Executive Officer effective immediately. He will assume day-to-day leadership of the Company and will also join the parent company Vesuvius Holdings LLC Board of Directors. He will work side by side with the President/Chairman JP Piccinini, and Mark Johnson CEO of JPAR to synergize and execute the brokerage and franchise ambitious and aggressive growth strategy.

“I am confident that Frank is the right person to build on this momentum we have going within the JPAR family,” Piccinini said continued. “He is a well respected veteran leader of our industry with significant experience working with the different markets in the franchise and acquisitions arena, operating efficiently at scale, and delivering value to our franchisees. We are lucky to have him as our CEO of the franchise entity.”

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JP & Associates REALTORS® Recently Launches Its Updated Website

JP & Associates REALTORS® Recently Launches Its Updated Website

JP & Associates REALTORS® recently launches its updated website. The firm engaged the services of AgentFire. Nelson Cuesta, CEO of AgentFire said, “We are ecstatic to have delivered a modern, simple, user focused design and user experience for JPAR’s corporate website. After now having worked directly with their teams on this project, we understand why they’re growing as fast as they are.”

The updated website uses leading edge tools like BuySide to create a more compelling experience for consumers and help JPAR agents and franchisees win more listings in the marketplace. JP Piccinini, CEO and Founder said, “Simply put, data is big part of the new economy and it’s here to stay. We are excited to offer our consumers and agents more tools to manage the real estate process in this changing and complex real estate marketplace.”

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JP Piccinini, CEO & Founder of JP &. Associates REALTORS® Speaks at NYC Harvard Club

JP Piccinini, CEO & Founder of JP &. Associates REALTORS® Speaks at NYC Harvard Club

The RISMedia’s Real Estate CEO Exchange was the home of 225 of the most powerful and successful real estate leaders who hail from franchise brands and independent real estate firms from across the nation. These leaders came together on September 5 & 6 at the Harvard Club in New York City to exchange ideas and strategies to better meet the needs of today’s sophisticated consumer. Designed specifically for a select group of broker/owners, brand executives and real estate service leaders, RISMedia’s CEO Exchange is by exclusive invitation only.

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